Walmart x Unilever Bring it to The Bin

Social, Influencer Campaign

ROLE

Senior Art Director

DREAM TEAM

Senior Art Director: Schuyler Higgins

Senior Copywriter: Ryan Vandenbosch

Creativ Director: Matt Zavala

Executive Producer: Ari Pomerantz

Senior Producer: Lauren Camadecco

Director: Josh Hurwitz

SOMETIMES SOME STRAIGHT UP BRIBERY CAN HELP OUR PLANET

To launch Walmart and Unilever Bring it to the Bin plastic recycling initiative, we partnered with Hilary Duff and College Humor's Jake Hurwitz to create four relatable, funny “tip” videos that show families that helping our planet doesn’t have to be a chore.

I ART DIRECTED, CO-WROTE THE SCRIPT, AND OH YEAH WAS A STAND IN FOR HILL DUFF. JUST YOUR AVERAGE WORK DAY.