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Walmart x Unilever Bring it to The Bin
Social, Influencer Campaign
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ROLE
Senior Art Director
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DREAM TEAM
Senior Art Director: Schuyler Higgins
Senior Copywriter: Ryan Vandenbosch
Creativ Director: Matt Zavala
Executive Producer: Ari Pomerantz
Senior Producer: Lauren Camadecco
Director: Josh Hurwitz
SOMETIMES SOME STRAIGHT UP BRIBERY CAN HELP OUR PLANET
To launch Walmart and Unilever Bring it to the Bin plastic recycling initiative, we partnered with Hilary Duff and College Humor's Jake Hurwitz to create four relatable, funny “tip” videos that show families that helping our planet doesn’t have to be a chore.
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I ART DIRECTED, CO-WROTE THE SCRIPT, AND OH YEAH WAS A STAND IN FOR HILL DUFF. JUST YOUR AVERAGE WORK DAY.
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